Koh Gen Do Women's Maifanshi Moisture Foundation | Thumbnail 1
Koh Gen Do Women's Maifanshi Moisture Foundation | Thumbnail 2

Koh Gen Do Maifanshi Moisture Foundation - Neutral warm 213

$120

CoverageBuildable
FinishSkin-like
Formula80% Plant-powered Ingredients

Women's Maifanshi Moisture Foundation is a skin-care-integrated, weightless foundation with buildable coverage and a skin-like finish. Reformulated after 30 years, its mineral pigments and 80% plant-powered ingredients are paired with Gloss Film Powder technology to resist sweat, oil and water for long wear. The formula features eight plant-based moisturizing ingredients, including Perilla Ocymoides seed oil, plus T3 Oil—a blend of jojoba oil, olive squalane and shea butter—and comes in a 0.71 oz size. Made in Japan, it is formulated without artificial colors, synthetic fragrance, mineral oil or parabens.

ProductMoisture Foundation
BrandMaifanshi
CategoryMakeup
CoverageBuildable
FinishSkin-like
Size0.71 oz
Made inJapan
Suitable forAll skin types

Apply in sheer, buildable layers; allow each layer to set. Store tightly closed.

From Our Closets

Packed 78 times

Most often for Tokyo in June. Aggregated from Vêtir Voyage packing lists.

Top Destinations

  • Tokyo
    20
  • Aspen
    17
  • New York
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  • Dubai
    9
  • Capri
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Our Stylist's Notes

"I like this foundation for a polished everyday complexion, applied in sheer layers and built up only where you want more coverage. I’d pair its skin-like finish with softly defined eyes and a natural lip for daytime, or layer it beneath more defined evening makeup."

ARH S.

Personal Stylist