SER.O.YA brings a fearless New York energy to modern womenswear, balancing body-conscious silhouettes with relaxed tailoring, vivid prints and denim made to move. Its wardrobe is sensual yet practical, pairing statement dresses and tops with polished separates for a confident, after-dark edge.
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SeroyaBrice Satin Bermuda Short$228
SeroyaDeniz Mesh Mini Dress$298
SeroyaSally Handkerchief Maxi Dress$398
SeroyaWomen's Jones Striped Sleeveless Polo Mini Dress$328
SeroyaWomen's Yumi Halterneck Top$198
SeroyaWomen's Yumi Pleated A-Line Midi Skirt$258
SeroyaWomen's Aimee Linen-Cotton Tank$168
SeroyaSabrina Boyfriend Shorts With Scarf$248
SeroyaWomen's Kris Knit Crewneck Sweater$258
SeroyaWomen's Kelsie Pleated Mini Skirt$298
SeroyaWomen's Deza Check Halter Top$198
SeroyaWomen's Marci Striped Open-Back Midi Dress$398
SeroyaBeckham Satin Tank$168
SeroyaBella Mini Dress$298
SeroyaTaby Striped Sweater$238
SeroyaCassian Striped Linen-Blend Sweater$278
SeroyaBrice Short$228
SeroyaWomen's Brianna Two-Tone Knit Mini Dress$248
SeroyaWomen's Silas Knit Romper$328
SeroyaMalkie Crochet Tie-Strap Mini Dress$228
SeroyaOro Knit Sweater$298
SeroyaDanie Knit Tank$148
SeroyaMarlowe Satin Pant$328
SeroyaCassian Striped Linen-Blend Sweater$278
SeroyaEmeri Mini Dress$268
SeroyaJasmine Striped Knit Maxi Dress$328
SeroyaWomen's Tilly Striped Satin Halter Top$178
SeroyaWomen's Cassian Striped Linen-Cotton Blend Sweater$258
SeroyaWomen's Malkie Cotton Knit Minidress$228
SeroyaHana Metallic Knit Top$178