
The Baby Tee
IT'S NOW COOL
$70Color
CherriesProduct Description
100% cotton. Machine wash. Front screenprint graphic. Lightweight jersey fabric. ITSR-WS14. INC235-CES. Born in Bondi, Its Now Cool launched in 2015 by Josie Clough to provide an evolving collection of bikinis and one pieces from barely there-cuts to maximize a bronzed body, to greater coverage for shape and comfort. Its Now Cool is bred from a love of 90s beach culture with silhouettes still reflecting modern trends and ensuring timeless, sexy fits. After spending years photographing the worlds most elite swimwear models and shooting for the likes of Sports Illustrated, Josie Clough dived even deeper into the industry by creating her own line of timeless swimwear, Its Now Cool. Born and bred from Bondi Beach, Its Now Cool lives for the sun, sand and surf. If you live for sensational summers, this brand exists for you.
Return Policy
30 days free return
Similar Products

The Laundry Room
Mon Cheri Cherry Coke Baby Tee
$59

The Laundry Room
Diet Coke Baby Tee
$59

KNWLS
Ghost T-shirt
$98

Tyler McGillivary
X Revolve Cherry Tee
$64

CLYQUE
Walker Crop Top
$74

The Laundry Room
Light Racing Baby Tee
$32

Junk Food
Enjoy Coke Cowboy Baby Tee
$38

Polychrome Goods
Ripened Tomatoes Crop Top
$51

RE/DONE
Cherries Tiny Tee
$170