Olaplex No.4P Purple Toning Shampoo 250ml - White
$34
FormulaSulfate-free
BenefitsNeutralizes brassiness and brightens
Suitable ForBlonde, lightened, and grey hair
OLAPLEX No. 4-P Blonde Enhancer Toning Shampoo is a sulfate-free shampoo that cleanses while adding hydration and repair. Its highly concentrated pigment neutralizes brassiness and brightens blonde, lightened, and grey hair, with customizable toning results depending on treatment time. Vegan and cruelty-free, it comes in an 8.5 fl oz (250 ml) size; apply throughout hair, massage, and rinse.
BrandOLAPLEX
Product TypeBlonde Enhancer Toning Shampoo
Volume8.5 fl oz / 250 ml
FormulaSulfate-free; vegan and cruelty-free
Suitable ForBlonde, lightened, and grey hair
BenefitsCleanses, hydrates, repairs, and brightens
Free FromParabens, phosphates, phthalates, sulfates, gluten, DEA, aldehydes, formaldehyde, and nuts
DirectionsApply and massage throughout hair, then rinse
Apply throughout hair, massage, then rinse. Follow with OLAPLEX No. 5 Bond Maintenance Conditioner.
From Our Closets
Packed 97 times
Most often for Mykonos in March. Aggregated from Vêtir Voyage packing lists.
Top Destinations
- Mykonos22
- Gstaad18
- Dubai16
- Capri16
- Tokyo16
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Our Stylist's Notes
"I use this when blonde or grey tones start looking brassy and want a brighter, refreshed finish. I adjust the treatment time to customize the toning, then follow with conditioner."














